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Virtual Reality and Artificial Intelligence

Artificial intelligence (AI) and virtual reality (VR) aren’t technically new concepts; in fact, they’ve been around for quite some time. VR uses technology to create simulated environments in which we may immerse ourselves, whereas AI aspires to give technological devices the keen insight and perception of a responsive human. Significant progress has recently been achieved in enhancing VR and AI and combining them to create a single kind of technology with almost limitless possibilities.

Sectors already using AI and AR/VR

AI improves AR/VR technologies in a variety of ways, including enhancing content quality, expanding and personalizing the user experience, and promoting more efficient user-technology interaction. Many startups and IT companies are already using AI-powered immersive technologies for these reasons. Here are a few examples to keep an eye on:


When it comes to AR/VR, gaming is probably the first thing that comes to mind, especially with the Pokémon Go craze that swept the globe a few years ago. Indeed, the creative sectors, ranging from video games to live events and video entertainment, have the highest demand for AR/VR technologies. AI could aid in the creation of more realistic gaming experiences and provide more options for gamers to interact with the digital world.


AI with AV can assist engineers with aviation maintenance issues by identifying which components of the plane require improvement and offering specific instructions on how to make those improvements using image recognition and deep learning technology.

Travel & Tourism

This industry makes use of virtual reality to provide customers a preview of what their experience would be like. In this case, AI can be used to respond to customer questions or assist them in making decisions.


Many applications of AI-powered AR/VR exist in retail. These include, for example:

  • Virtual showrooms that display products tailored to the interests or needs of the shopper.

  • Virtual fitting rooms that allow customers to try on clothes from the convenience of their own homes.

  • Augmented reality (AR) that displays customer furniture in their own home.

Behind creative industries, retail likely has the most to gain from the AR/VR field.

Cybersecurity Training

AI has already aided in the protection of networks from hackers, and virtual reality has aided in the development of a new training approach. Both of these technologies, can be combined to produce an AI-driven cybersecurity training curriculum. The AI would assess the professional’s weaknesses, and the VR would provide the required training based on the AI’s findings.


Virtual reality (AR/VR) could be coming to a virtual meeting near you soon. Providing an immersive virtual experience in which the user feels as if they are at the office with their coworkers rather than at home at their laptop is one of the possible applications. AI might incorporate camera tracking (similar to what Facebook Portal does) to ensure that the focus is always drawn to whoever is speaking at the time.


Many firms use AI-powered chatbots on their websites, and more are being developed all the time. When combined with AR in online retailers, buyers will have a new experience as they shuffle through things suggested by the bot. Similarly, a bot can figure out what products are best for a customer, and AR can help them visualize their options. According to research, 59 percent of online buyers say that locating things on a personalized store is simple and fun.


Security might use AI-powered VR to detect people’s identities and flag photographs of suspicious people.

Many of the above application are already being implemented by startups and IT companies, so they are more fact than fiction. However, it may take several years before blend of AI and AR/VR become fully common in our lives.