loader image
Trademark services starting soon, IP services provider, Market & Technology research services Provider.
wissen logo
Plant Based Meat

Plant-Based Meat

There has been a lot more demand of the vegetarian substitutes of animal meat. That’s why a new variety of meat has emerged that is equivalent to animal meat in terms of taste, texture and nutrition. That is why we have brought a blog that will help you get deeper insights about plant based meat.

What is Plant-Based Meat?

Plant-based meats are produced using plants and designed to look, feel, and taste like genuine meat. Being fewer in calories and saturated fat than traditional meat, plant-based meats are healthier than traditional meat.

Beet juice, vegetable protein extract, and coconut oil are components of plant-based meats. The diet is proven to be healthy because it is a great source of antioxidants, vitamins, minerals, and fibre. It has been demonstrated to help in cancer prevention, heart disease prevention, and weight management. A meat substitution diet also supports the maintenance of balanced gut microbiota.

Market growth of plant based meat 

The Plant based meat market is estimated to be valued at USD 7.9 billion and it will reach USD 15.7 billion by 2027 with a CAGR of 14.7% by 2027.

Patent related Information 

Some examples of Patents on Plant-based Meat

  • Plant-based meat structured protein products CA2946125A1
  • Methods and compositions for consumables AU2016231499B2
  • Meat substitute composition and method for providing thereof. NL2011277C2

Legal Status of patents on Plant-Based Meat

The percentage of Pending patents is the most in the Plant-based Meat market i.e., 59.07% followed by Granted patents that are 21.68%.

Figure 1: Showing the Legal status of Patents in Plant Based Meat

Figure 1: Showing the Legal status of Patents in Plant Based Meat

Application Trend of Patent in Plant-based Meat

Year 2021 has shown the maximum number of filings with 128 filings in the year followed by 2020 with 97 filings of Patents in the Plant based meat.

Figure 2: Showing Patent application filing trend in Plant Based Meat

Figure 2: Showing Patent application filing trend in Plant Based Meat

Patent Families of Plant Based Meat

Figure 3: Showing Major Patent Families of Plant Based Meat

Figure 3: Showing Major Patent Families of Plant Based Meat

Major Countries with Patent Families of Plant-based Meat

The maximum number of Patent Families of Plant-based Meat has been filed in the European Patent office followed by China.

Figure 4: Showing Patent Families by Protection Country of Plant Based Meat

Figure 4: Showing Patent Families by Protection Country of Plant Based Meat

Market Dynamics of Plant-based Meat

Market Drivers of Plant based Meat

The major market drivers of Plant based meat market are as follows:

  • Increasing awareness about information and benefits of vegan diet
  • Increase in the number of vegan population
  • Increasing awareness about health benefits of plant based meats over animal meat
  • Major investor investing in Plant-based Meat market

Restraining factors for Plant based meat

Factors that can restrain the growth of Plant-based meat are:

  • Allergic population to components used in plant based meat.
  • Anti-nutritional components such as soy allergy
  • Ill effects of consumption on gluten tolerant people

Opportunities in the Plant based Meat Market

Factors that can bring opportunities in the Plant based meat market are:

  • Favorable marketing strategies
  • Expanding their customer relationships and global reach.
  • Appropriate labeling
  • Proper market positioning of the Plant based meat products in the right ways

Challenges in the Plant based Meat Market

Factors that can pose challenges in the Plant based meat market are:

  • Demand high-quality products with texture consistency
  • Taste and texture of the product
  • Consumers are disappointed by the taste and variety of meat substitutes.

 

Companies working on the Plant-Based Meat 

Companies that are working on the plant based meat are:

·         Quorn Foods Beyond Meat

·         Morning Star Farms (Kellogg Na Co.)

·         Boca Foods Company (Kraft Foods, Inc.)

·         Gardein Protein International, Inc. (Conagra Brands, Inc.)

·         Amy’s Kitchen, Inc.

·         Impossible Foods, Inc.

·         The Vegetarian Butcher (Unilever PLC)

·         Maple Leaf Foods

·         Vbites Food Limited

Conclusion

Plant-based meat can be considered as a great substitute to animal meat as veganism is increasing in the market. Many companies and countries are working in the Plant-based Meat industry. The growth of Plant-based Meat market is going to show a promising growth in the upcoming times. If you are someone who wishes to know more about such kind technologies, then you can check out our technology research service which can help you gain deep insights on technology landscape and market research of such technologies.